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Author: michaeljoelbecker
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Over-Deliver to Win in the Content Game
The internet is overflowing with content, and just showing up doesn’t cut it anymore. If you want to truly stand […]
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Why I’m Betting on Solitude: Holding Out for Connections That Set My Soul on Fire
You have to be willing to wager with the Universe, standing strong but stubborn for the things you’re unwilling to […]
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My Top 7 Business Growth Principles
I have seven core “business growth values” that guide my decisions and help me stay focused when making decisions in […]
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Become an Irreplaceable Linchpin
Don’t get paid for the work itself. Get paid for the energy required to make the work special. That starts […]
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H1 2024 in Review: 3 Big Trends
And just like that, the first half of 2024 is done. I swear, I blinked and we’re already halfway through […]
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The Power of Deliberate Action in Shaping Your Reality
Leave odds and probabilities to the bookies and bettors. You have to take chance out of the equation as much […]
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Hiring Tip: Intangibles > Interviews
We weigh interviews too highly when hiring. Divorce a candidate’s interview skills with their ability to effectively do the job […]
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Pricing Structure: Tiered Options or Single Price Point
Pricing structure is one of the most popular questions I get. For service or client based companies, you essentially have […]
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The Secret Behind How the Top Dating Apps Grow the Hard Side of their Network
Dating apps present a fascinating business model, one in which the marketers and behavioral scientists behind the scenes must figure out how to maximize usage and create an ultra sticky platform for both sides of the network.
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How to Enable MRR & Grow Customer Lifetime Value
Three ways to enable monthly recurring revenue (MRR) and three ways to grow customer lifetime value (CLTV).