I care about business, and I care just as much about how to live. Consciousness, philosophy, self-mastery, and the freedom to choose my own path are all part of who I am.
I spent years helping software companies grow. At Teradata and Emarsys, I was close enough to major ownership changes to see where the financial upside went. My own share of that upside was zero. I carried the operating experience forward; people with ownership captured the value. It taught me something I keep coming back to: your position in the game matters as much as how hard you work.
Then I sold the assets of New Earth Knowledge. Having spent years building it, I understood the personal investment behind the transaction. A founder puts time, conviction, attention, and life force into something that once existed only as an idea.
That’s why this work matters to me. When someone has given three, four, or five years to a product, I take the responsibility of helping them find a buyer seriously. I want their work to have a credible path to value, and I want them represented thoughtfully when ownership changes.
The same interest runs through my books and Ubiquitous: how do we build leverage, make better choices, and gain more freedom over our lives? I explore it in my writing, draw it out of founders and operators in conversation, and apply it when helping someone sell what they’ve built.
